In a striking new advertisement, AI search engine Perplexity features actor Lee Jung-jae, known for his role in “Squid Game.” The ad presents Lee trapped in a room where he must answer various questions to escape. Notably, one question references a significant blunder made by Google’s AI last year, wherein it mistakenly suggested mixing “Elmer’s glue” with pizza sauce to make a cheese stick. This moment showcases both the potential pitfalls of AI and Perplexity’s refusal to follow such missteps.
Google’s AI Overviews summarize information from various web sources, but users quickly identified numerous inaccuracies. This prompted Google to announce that it would expand its AI Overviews to cover more queries, even those that users may not seek. In response to the growing competition posed by Perplexity and similar platforms, the tech giant is adapting its strategies to maintain user interest and trust.
In the advertisement, Lee initially seeks answers from the ineffective search engine dubbed “Poogle” but is left disappointed. His next step is to consult Perplexity, which provides a straightforward and sensible answer: “Use fresh, low-moisture mozzarella. Don’t use glue.” This dialogue emphasizes Perplexity’s commitment to delivering accurate information in a user-friendly manner.
As AI technology evolves, the competition between platforms intensifies, with Perplexity positioning itself as an innovative alternative by focusing on reliable responses. The ad not only promotes Perplexity’s capabilities but also cleverly critiques Google’s past mistakes. With a blend of humor and practicality, the commercial highlights the importance of accurate information in today’s digital landscape, reinforcing why users might consider switching to Perplexity for their AI-driven queries.
